That’s a great initiative from Hon. Joana Gyan Cudjoe, the Member of Parliament for Amenfi Central! She’s encouraging her constituents and all Ghanaians to embrace wearing fugu (also known as batakari or the traditional Ghanaian smock), especially on Wednesdays.
This aligns perfectly with the broader national movement where the Ghanaian government—through the Ministry of Tourism, Culture and Creative Arts—has officially designated every Wednesday as “Fugu Day” or National Fugu Day. The push started gaining massive traction in early February 2026, following President John Dramani Mahama’s state visit to Zambia where he wore fugu, which sparked some online mockery (like calling it a “blouse”). Instead of backing down, Ghanaians turned it into a proud cultural revival.
The idea is to:
Celebrate and preserve Ghana’s rich heritage, particularly the handwoven, colorful northern Ghanaian smock made from strips of thick cotton fabric.
Promote national identity and pride.
Boost local artisans, weavers (especially in the north), and the creative economy—potentially unlocking significant economic value, jobs, and demand for locally made pieces.
Project Ghana positively to the international community through fashion and culture.
Many MPs, including across parties, have rallied behind it, and it’s now a widespread weekly celebration seen in offices, schools, parliament, and on the streets.
People are proudly rocking vibrant fugu styles every Wednesday as part of the “Wear Ghana” campaign.
Hon. Joana Gyan Cudjoe is spot on—patronizing fugu not only honors tradition but also supports economic empowerment and puts Ghana on the global map in a stylish way.
#StillObaanaaaa! #TheWomanKing 🇬🇭👑
